The mission of the Educational Technology Collaborative is to provide leadership and a forum for information exchange to the providers of media content, academic technology, and support for quality teaching and learning at institutions of higher education. Specifically, ETC shall:

  • Advocate the accessibility and effectiveness of educational media, technology, and pedagogy.
  • Provide leadership for the effective implementation and management of instructional technology in higher education.
  • Foster cooperative efforts among colleges and universities and other institutions, agencies, foundations, and organizations in the solution of mutual problems.
  • Gather and disseminate information about educational, professional, and operational issues, including statistics important to the profession.
  • Develop and provide programs and services that will enable members to most effectively support the missions of their institutions.
  • Provide professional development opportunities for members.
  • Inspire, generate, and coordinate research and scholarship that advances the mission of ETC.